It's Gone Viral

The Secret Life Of Pets 2

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Channels:

Universal wanted:

A funny, engaging and unique video to promote their latest film, The Secret Life Of Pets 2. 

 

Promotional video solution:

With The Secret Life Of Pets 2 boasting a hilarious voice-cast and with the film targeting a family audience, we knew this would give our team the perfect opportunity to create an extraordinary campaign that our audience would love… and that’s exactly what we did. 
 
We teamed up with the BorrowMyDoggy app and introduced stars of the film, Kevin Hart and Eric Stonestreet to two adorable dogs, Pepe and Bridget, whilst they asked each other a series of questions. The video has over 270k+ organic views and has reached over half a million people, successfully promoting the film and engaging perfectly with our audience. 

 

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